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	<title>Marta Z. Kagan</title>
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	<description>Social Media Evangelist &#124; Online Marketing Pro</description>
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		<title>Marta Z. Kagan</title>
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		<title>About me</title>
		<link>http://martazkagan.com/2008/06/19/career-summary/</link>
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		<pubDate>Thu, 19 Jun 2008 23:47:31 +0000</pubDate>
		<dc:creator>mzkagan</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

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		<description><![CDATA[VIEW/DOWNLOAD MY RESUME VIEW/DOWNLOAD MY &#8220;VERY OFFICIAL&#8221; BIO I&#8217;m a Boston-based marketing/communications professional (and confessed start-up junkie) with a knack for using the Web and non-traditional marketing methods to build new brands—and breathe life into old ones. I&#8217;m particularly deadly with a shoestring budget. I scoff at fierce deadlines and competing priorities. Lots of things [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=martazkagan.com&blog=4023397&post=3&subd=martazkagan&ref=&feed=1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.scribd.com/doc/3501024/Marta-Kagan-Resume-June-2008" target="_blank">VIEW/DOWNLOAD MY RESUME</a></p>
<p><a href="http://www.scribd.com/doc/5090205/Marta-Z-Kagan-official-bio-August-2008" target="_blank">VIEW/DOWNLOAD MY &#8220;VERY OFFICIAL&#8221; BIO</a></p>
<p>I&#8217;m a Boston-based marketing/communications professional (and confessed start-up junkie) with a knack for using the Web and non-traditional marketing methods to build new brands—and breathe life into old ones. I&#8217;m particularly deadly with a shoestring budget. I scoff at fierce deadlines and competing priorities. Lots of things make me laugh; very few make me sweat.</p>
<p>My background is as colorful as a Benetton ad—yet I&#8217;ve managed to cultivate a healthy dose of expertise in a few core disciplines, namely:</p>
<ul>
<li>Marketing &amp; PR strategy</li>
<li>Direct marketing (online and offline)</li>
<li>Social media marketing</li>
<li>Word-of-mouth marketing</li>
<li>Online marketing &amp; advertising</li>
</ul>
<p>But given a choice, I&#8217;d spend all day dreaming up creative ways to use new media and the Web to build brand loyalty and inspire RAVING fans!</p>
<p>I&#8217;m comfortable operating at both strategic and tactical levels. I have experience working both client-side and agency-side. I prefer work/products/companies that are &#8220;purple cows&#8221;—in other words, remarkable. I&#8217;m particularly drawn to those that embody the notion of &#8220;doing well by doing good.&#8221; And I really, really dig working with smart, passionate—and respectful—people.</p>
<p>I&#8217;m slightly obsessed with social media, the whole &#8220;2.0&#8243; phenomenon (web 2.0, advertising 2.0, business 2.0, branding 2.0&#8230; etc), and the way that Millenials are changing the world.</p>
<p>I have (IMHO) exceptionally good communication skills (written and oral) and a natural gift for building relationships and creating butt-kicking teams. Oh, yes—and I&#8217;m extremely humble.</p>
<p>On a more personal note&#8230; I&#8217;m the proud mom of two remarkable boys—who keep me honest and sane (when they&#8217;re not making me <em>in</em>sane, that is). I&#8217;m literally married to God&#8217;s Gift to Women—well&#8230; at least to this woman. And if I had any free time, I would probably spend it hiking, biking, snowshoeing, taking photographs, enjoying a glass of vintage Chateauneuf-du-Pape in a really, <em>really </em>big glass, or playing on a beach somewhere with friends and family.</p>
<p><a href="http://martazkagan.files.wordpress.com/2008/06/marta4-11.jpg"><img class="alignnone size-medium wp-image-7" src="http://martazkagan.files.wordpress.com/2008/06/marta4-11.jpg?w=300&#038;h=225" alt="" width="300" height="225" /></a></p>
<p>I&#8217;m always happy to meet interesting people, so feel free to connect with me on <a href="http://www.linkedin.com/in/martakagan" target="_blank">LinkedIn</a>, <a href="http://www.facebook.com/profile.php?id=756555158" target="_blank">friend me</a> on Facebook, <a href="http://twitter.com/mzkagan" target="_blank">follow me</a> on Twitter, send me an <a href="mailto:mzkagan99@gmail.com" target="_blank">email</a>, or visit <a href="http://bonafidemarketinggenius.wordpress.com/2007/11/15/conscious-consumerism-good-creative-right-on/" target="_blank">my marketing blog</a>.</p>
<p>Thanks for stopping by!</p>
<p>-M</p>
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			<media:title type="html">mzkagan</media:title>
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